The ileostomy market involves the surgical procedures that create an opening called stoma in the small intestine to divert fecal matter out through the abdominal wall. Ileostomy is commonly performed after rectal cancer surgery when the rectum is removed, or in case of inflammatory bowel disease such as Crohn's disease or ulcerative colitis when the diseased bowel segment needs to be removed. The global ileostomy market is driven by the rising prevalence of inflammatory bowel diseases and growing geriatric population which are more prone to develop bowel disorders.
The market is estimated to be valued at US$ 1.90 Bn in 2024 and is expected to exhibit a CAGR of 7.5% over the forecast period 2024 To 2031.
Key Takeaways
Key players operating in the global ileostomy market are Coloplast Corp, ConvaTec Inc., Hollister Incorporated, Marlen Manufacturing & Development Company, Perma-Type Company, Inc., Nu-Hope Laboratories, Inc., Perfect Choice Medical Technologies, Fortis Medical Products, Safe n' Simple, ALCARE Co., Ltd. The key players are focusing on developing innovative ileostomy bags and accessories to offer comfort and discretion to patients.
The Global Ileostomy Market Demand for products is growing owing to the increasing number of surgical procedures for bowel cancer and inflammatory bowel diseases. As per Crohn's and Colitis Foundation, nearly 1 million people in the US are suffering from Crohn's disease and ulcerative colitis. This growing patient pool is driving the sales of ileostomy products.
Technological advancements in ileostomy products have improved protection, discretion and quality of life for patients. Companies are developing skin-friendly adhesives, odor-barrier films and one-piece bags that are easy-to-use. Waterproof bags allow patients to take shower or swim without any worry of leakage.
Market Trends
Adhesive or seal technology is one of the key trends in the ileostomy market. Major players are focusing on developing improved adhesive formulas that can secure the bag firmly for longer time without causing irritation or soreness around the stoma site.
Invisible or discreet bags are another trend gaining popularity as they help to maintain patient's privacy and confidence. Transparent or skin-toned bags are aesthetically pleasing and prevents social stigma.
Market Opportunities
Emerging markets in Asia Pacific and Latin America offer significant growth opportunities for ileostomy product manufacturers due to growing healthcare expenditure and increasing diagnosis of bowel disorders in these regions.
Companies are strengthening their distribution channels in developing Asian countries like India and China to tap the large patient pool.
Support organizations for ostomy patients and awareness programs about ostomy lifestyle are also important business opportunities for market players. Such initiatives help patients to adapt easily to life changes post ostomy surgery.
Impact of COVID-19 on Global Ileostomy Market:
The COVID-19 pandemic has affected the growth of Global Ileostomy Market. During the initial outbreak, the supply chain of the market was disrupted due to restrictions imposed on transportation and logistics. Moreover, hospital admissions were focused on COVID-19 patients, delaying other procedures like stoma surgeries. This decline in surgeries reduced the demand for ileostomy products. However, as governments eased restrictions, supply chains gradually resumed operations. Post-COVID, the demand is expected to increase again as many elective surgeries were postponed during the pandemic. Though the short-term impact was negative, in the long-run COVID-19 may boost the market as people suffering from chronic diseases like Crohn's disease, colorectal cancer, and ulcerative colitis are at higher risk of contracting COVID-19. This may increase demand for long-term ostomy care products. Telehealth and remote monitoring are also emerging as viable options for continuous ostomy care. Overall, any future outbreaks pose challenges but innovative solutions can help sustain growth in this vital market.
The value of the Global Ileostomy Market is concentrated majorly in North America and Europe. North America alone accounted for over 40% of the total market share in 2025 due to rising cancer and IBD prevalence. Countries like the U.S. and copyright have well-developed healthcare systems and reimbursement policies supporting long-term use of ileostomy products. Similarly, the European market is mature with countries like Germany, U.K., France dominating sales. However, the Asia Pacific region is expected to be the fastest growing geographical segment between 2024-2031. This is because Asia Pacific countries like China and India have huge populations afflicted by gastrointestinal disorders, and improving access to healthcare is boosting adoption of ostomy procedures and devices. Overall, developed regions will continue to drive volumes whereas developing Asia and Latin America offer scope for high future growth.
Get More Insights On- Global Ileostomy Market
Get This Report In Japanese Language
世界の人工肛門市場
Get This Report In Korean Language
글로벌 회장루 시장
About Author:
Vaagisha brings over three years of expertise as a content editor in the market research domain. Originally a creative writer, she discovered her passion for editing, combining her flair for writing with a meticulous eye for detail. Her ability to craft and refine compelling content makes her an invaluable asset in delivering polished and engaging write-ups.
(LinkedIn: https://www.linkedin.com/in/vaagisha-singh-8080b91)